Chipotle Ad Campaign

[custom_headline type=”center” style=”margin-top: 0;” level=”h2″ looks_like=”2″ accent=”false”]Chipotle[/custom_headline]

Recently, Chipotle dropped GMO’s from their menu.

 
 
 
 
 
[content_band style=”color: #333;” bg_color=”#e9ebf2″ border=”all” inner_container=”true”] We want to reprogram people’s brains. Break away from the traditional way of seeing food (the traditional alphabet).

Let’s reprogram how people see their food by changing the way people read their traditional ABC’s. By making them consciously avoid using the letters G, M and O, they’ll have to practice. After enough times, it will be drilled into their heads that Chipotle is GMO-free.[/content_band][gap size=”10%”] [custom_headline type=”center” style=”margin-top: 0;” level=”h1″ looks_like=”h2″ accent=”true”]The Work[/custom_headline] [gap size=”2%”] [content_band no_margin=”true” inner_container=”true” bg_color=”transparent” padding_top=”0px” border=”none”] [column style=”padding-right: 0%;” type=”one-half”] [image class=”mbn” src=”http://www.desmondchan.org/wp-content/uploads/2014/12/Puma-Do-You-Logo-1.png” link=”true” href=”http://www.desmondchan.org/puma/” alt=”Puma” type=”thumbnail”] [/column][column style=”padding-left: 0%;” type=”one-half” last=”true”] [image class=”mbn” src=”http://www.desmondchan.org/wp-content/uploads/2014/12/Jokes-un-him.png” link=”true” href=”http://www.desmondchan.org/jokes-un-him/” info=”tooltip” info_place=”top” info_trigger=”hover” type=”thumbnail”] [/column][/content_band] [content_band no_margin=”true” inner_container=”true” bg_color=”transparent” padding_top=”20px” border=”none”][column style=”padding-right: 0%;” type=”one-half”] [image class=”mbn” src=”http://www.desmondchan.org/wp-content/uploads/2014/12/Chipotle-Button-home.png” link=”true” href=”http://www.desmondchan.org/portfolio-item/chipotle-ad-2/” info=”tooltip” info_place=”top” info_trigger=”hover” alt=”Chipotle-button” type=”thumbnail”] [/column][column style=”padding-left: 0%;” type=”one-half” last=”true”] [image class=”mbn” src=”http://www.desmondchan.org/wp-content/uploads/2014/12/Bose-Button.png” link=”true” href=”http://www.desmondchan.org/portfolio-item/bose-earbuds/” alt=”Bose” type=”thumbnail”] [/column][/content_band] [content_band no_margin=”true” inner_container=”true” bg_color=”transparent” padding_top=”20px” border=”none”][column style=”padding-right: 0%;” type=”one-half”] [image class=”mbn” src=”http://www.desmondchan.org/wp-content/uploads/2014/12/Microsoft-Cloud-logo-1.png” link=”true” href=”http://www.desmondchan.org/portfolio-item/microsoft-cloud-partners-health/” alt=”Microsoft Cloud” type=”thumbnail”] [/column][column style=”padding-left: 0%;” type=”one-half” last=”true”] [image class=”mbn” src=”http://www.desmondchan.org/wp-content/uploads/2014/12/Spotify-Microsoft-Logo.png” link=”true” href=”http://www.desmondchan.org/microsoft-spotify-ads/” alt=”Spotify-Microsoft” type=”thumbnail”] [/column][/content_band] [content_band no_margin=”true” inner_container=”true” bg_color=”transparent” padding_top=”20px” border=”none”][column style=”padding-right: 0%;” type=”one-half”] [image class=”mbn” src=”http://www.desmondchan.org/wp-content/uploads/2014/12/Social-Logo.png” link=”true” href=”http://www.desmondchan.org/portfolio-item/social/” info=”tooltip” info_place=”top” info_trigger=”hover” type=”thumbnail”] [/column][column style=”padding-left: 0%;” type=”one-half” last=”true”] [image class=”mbn” src=”http://www.desmondchan.org/wp-content/uploads/2014/12/Schick-Button.png” link=”true” href=”http://www.desmondchan.org/portfolio-item/schickhydrosilk/” info=”tooltip” info_place=”top” info_trigger=”hover” type=”thumbnail”] [/column][/content_band]

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